Emdico is one of the largest diamond and fine jewellery wholesalers in the UK, specialising in cutting, designing, manufacturing and the distribution of polished diamonds, gemstones and diamond jewellery in platinum and gold. Establishing their online presence, Emdico wanted an elegant and exquisite interface to be communicated to their target using ideal imagery and brand colours.
website design and development :
Jewellery and gold are purchased after checking out designs and studying the quality of the piece before a purchase. With the aim of communicating a visually appealing website, attracting customers with the brilliance in the work and engaging designs. The visuals were authentic, sharp and original, with minimal text and maximum emphasis on design. The website was also utility based, with a complete stock management system that was synced to the offline ERP. The designs would be presented to the website in real time, allowing for interested buyers to browse through them as and when required.
The dynamic interface to the website made it exciting and fun to say trendy and always find new designs on each visit.