Union Mutual Fund

client brief

Union Mutual Fund is a subsidiary of Union Bank of India, offering a range of products and schemes for transacting on the stock exchange.

A professional and established brand in the financial sector, Union Mutual Fund was sending out a series of mailers to their target audience, from customers to distributors, to financial advisors, and required the communication to be designed into engaging layouts with bold and direct copy.

our approach

creative development

Minimalistic, bright, and direct, the brand allowed us to experiment with colours, but be sure to communicate the required message.

We went for the brand colours and added some variations, while the copy presented the information on first go, keeping it simple with more focus on the visuals.

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